It’s their incentives, so it makes sense – but this is as much the reason we use Google instead, as… | by Max Tatton-Brown

The final decision to build the “Word Web App” rather than “a new web-based word processor from Microsoft that is not fully compatible with Word” (and similarly for Excel, PowerPoint and OneNote) was strongly driven by the belief that the file formats continued to serve as a critical competitive moat with immensely strong network effects. In fact, an argument can be made that the Office file formats represent one of the most significant…
Complexity and Strategy
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Terry Crowley
Max Tatton-Brown
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1 min read·
Mar 16, 2017
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It’s their incentives, so it makes sense – but this is as much the reason we use Google instead, as any.
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Written by Max Tatton-Brown1.4K Followers
·935 Following
Good ideas, bad ideas + question marks. Write eg @Sifted @techcrunch. Founded @AugurComms to fix tech PR. Interim Head of Marketing @Creandum
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